A few weeks ago I got in touch with Senka Mušić, a designer and photographer from Bosnia and Herzegovina. She told me about her latest project, Traditional Balkan Witchcraft, a photography and design project where she explored the heritage of witchcraft in the Balkans and the analysis of that theme as a style based subculture. Intrigued by the story I looked at the images and was in awe: amazing portraits of male and female witches with a sense of mystery as well as humor.
Senka has always been fascinated by the fact that witchcraft is something between reality and imagination: there’s a lot of history on witchcraft, but no absolute proof of its existence. Her heritage got her in exploring the Balkan witchcraft in particular. Senka on her fascination and the project:
“What fascinated me with Balkan witchcraft is the modest lifestyle, traditional folktales and their real life explanations, the myths that occurred during the research and the reasonable explanations for them. Since I live in Bosnia and Herzegovina, Balkan as a region is of personal interest to me.”
Next to the photo series Senka also created a logo and a small double-sided book. Senka on the design of the project:
“As a graphic designer, I viewed witchcraft as a subculture, not a religion, and through my theory part of my bachelor thesis, I tried to define the style of witchcraft subculture and its integration into graphic design, photography, with a special characteristic of being between commercial and alternative. The research also included witchcraft as a theme through art history, gender issues regarding the depiction of female and male witches and the theory of beauty and ugliness, horror, mystery and the fascination with fear.”
The final result of the project: photos, posters, a logo and a small double-sided book, in the style of 18th and 19th century photography and Gothic medieval typography and scripts.
Thanks for reading! What do you think of Senka’s series?